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EAN-13 vs. ITF-14

EAN-13 marks the item a customer buys. ITF-14 marks the box that item travels in. Using the wrong one is one of the most common reasons a delivery is rejected at goods-in.

EAN-13 – the shelf barcode

Carries a 13-digit GTIN, is scanned at the point of sale and needs a smooth printing surface, quiet zones on both sides and good contrast.

  • 13 digits, no application identifiers
  • Nominal width 37.29 mm at 100 % magnification
  • Print on the label or the primary packaging

ITF-14 – the carton barcode

Carries the 14-digit GTIN of the packaging level. Its bearer bars stabilise the symbol so it stays readable when printed directly on corrugated board, where ink spread is large.

  • 14 digits, always an even digit count
  • Bearer bars and wide quiet zones are mandatory
  • Tolerates coarse flexo printing on brown board

Decision guide

Consumer unit that passes a checkout: EAN-13 (or EAN-8 if the pack is tiny). Case, inner pack or pallet layer: ITF-14 built from a GTIN-14. Need batch, best-before or serial numbers alongside the GTIN: GS1-128 instead of, or in addition to, ITF-14.

Frequently asked questions

Can I put an EAN-13 on a carton?
Only if the carton itself is sold to consumers. Otherwise warehouse systems expect a GTIN-14 and may reject the pallet.
Can ITF-14 hold a GTIN-13?
Yes – prefix it with indicator 0 and recalculate the check digit; the result is a valid GTIN-14.
Why does my ITF-14 scan intermittently?
Almost always ink spread or missing bearer bars. Increase the bar width reduction or print on a white label instead of directly on the board.

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